DEVELOPING A HERITAGE BUILDING REVITALISATION MANAGEMENT FRAMEWORK FOR COMMERCIALISATION
DOI:
https://doi.org/10.21837/pm.v24i44.2264Keywords:
Commercialisation, Cost Analysis, Heritage, Revitalisation Management Framework, ShophousesAbstract
Heritage buildings represent valuable cultural and economic assets that can generate long-term social and financial benefits when managed effectively. However, many heritage buildings continue to deteriorate because of neglect, high maintenance costs, limited management guidelines, and insufficient understanding of conservation practices, creating significant technical and economic uncertainty. This study aims to identify the value added generated through heritage building revitalisation by developing a management framework to support sustainable commercialisation. A qualitative research design was adopted, comprising a review of conservation contract documents for heritage shophouses and two rounds of Delphi discussions involving 10 to 15 experts to refine and validate the framework. The findings identified six key characteristics influencing commercialisation potential, namely location, historical significance, aesthetic value, architectural value, tourist attraction, and economic and social value, with location emerging as the most influential factor. The analysis further identified five interrelated management variables consisting of revitalisation scope, construction cost, maintenance, operational cost, and value appreciation. Building works accounted for the largest proportion of construction costs at 68 percent, while value appreciation was demonstrated through social, political, aesthetic, historical, cultural, and economic dimensions, including substantial improvements in rental and capital values following revitalisation. The proposed framework provides a practical decision support tool for investors and practitioners involved in heritage shophouse revitalisation by balancing heritage conservation with commercial viability while supporting the long-term preservation of cultural, historical, social, and architectural values.
Downloads
References
Chami, M. F. (2026). Cultural heritage conservation and the colonial past in Tanzania: Collaborative approaches towards German colonial administrative buildings and military stations (Bomas). International Journal of Heritage Studies, 32(1), 1–21. https://doi.org/https://doi.org/10.1080/13527258.2025.2579246
Chen, Y., Wang, Z., Zhao, J., Zhao, X., Zuo, S., & Liu, W. (2025). Paths to policy sustainability for protecting cultural heritage: A quantitative analysis of conservation policies for the Great Wall within the “Instrument–Objective–Stakeholder” framework. Sustainability (Switzerland), 17(10), 4378. https://doi.org/https://doi.org/10.3390/su17104378
Creswell, J. W., & Creswell, J. D. (2023). Research design qualitative, quantitative and mixed methods approaches (Sixth Edition ed.). SAGE.
Dişli, G., & Ankaralıgil, B. (2023). Circular economy in the heritage conservation sector: An analysis of circularity degree in existing buildings. Sustainable Energy Technologies and Assessments, 56, 103126. https://doi.org/https://doi.org/10.1016/j.seta.2023.103126
Ma, Y., Xie, H., Li, Y., Hokoi, S., Zhang, X., & Wang, X. (2024). Water-related deterioration risk assessment for sustainable conservation of heritage buildings in the Forbidden City, China. Developments in the Built Environment, 17, 100293. https://doi.org/https://doi.org/10.1016/j.dibe.2023.100293
Maghsoodi Tilaki, M. J., Wan Ibrahim, W. M. M., & Abdullah, A. (2026). Exploring challenges of adaptive reusing of vacant shophouses in Penang’s heritage zone. Cities, 170, 106663. https://doi.org/https://doi.org/10.1016/j.cities.2025.106663
Marmaya, E. A., Mahbub, R., Muhammad, F., & Tahir, M. A. M. (2025). Community perspective and challenges of heritage buildings conservation in urban Malaysia. Built Environment Journal, 22(Special Issue), 26–36. https://doi.org/https://doi.org/10.24191/bej.v22iSI.6476
Musyawaroh, M., & Pramesti, L. (2024). Revitalization model for ancient buildings and environment in the cultural heritage village Kauman Surakarta. IOP Conference Series: Earth and Environmental Science, 1361(1), 012028. https://doi.org/https://doi.org/10.1088/1755-1315/1361/1/012028
National Heritage Act. (2005). National Heritage Act 2005 (Act 645). Government of Malaysia
Penjor, T., Banihashemi, S., Hajirasouli, A., & Golzad, H. (2024). Heritage building information modeling (HBIM) for heritage conservation: Framework of challenges, gaps, and existing limitations of HBIM. Digital Applications in Archaeology and Cultural Heritage, 35, e00366. https://doi.org/https://doi.org/10.1016/j.daach.2024.e00366
Sunandar, A., Abd Karim, S. B., & Zolkafli Zulkifly, U. K. (2026a). Integrating ESG and sharia compliance in PPP infrastructure: Toward a conceptual framework for Indonesia. Journal of Islamic Accounting and Business Research, 1–25. https://doi.org/https://doi.org/10.1108/JIABR-08-2025-0542
Sunandar, A., Abd Karim, S. B., & Zolkafli Zulkifly, U. K. (2026b). Sharia public–private partnerships infrastructure in Indonesia: A framework for the operational phase. Built Environment Journal, 23(2), 467–482. https://doi.org/https://doi.org/10.24191/bej.v23i2.8973
Sunandar, A., Andriyanti, F., A., Abd Karim, S. B., & Zolkafli @Zulkifly, U. K. (2026). Examining the application of the semi-structured interview method in public-private partnership (PPP) infrastructure studies. Journal of Civil Engineering, 41(1), 3–19. https://doi.org/https://doi.org/10.12962/j25799029.v41i1.9498
Sunandar, A., Karim, S. B. A., & Zulkifly, U. K. Z. (2025a). Exploring a preliminary conceptual framework for integrating sharia compliance into public-private partnership (ppp) in Indonesia. International Journal of Built Environment and Sustainability, 12(3), 65-75. https://doi.org/https://doi.org/10.11113/ijbes.v12.n3.1471
Sunandar, A., Karim, S. B. A., & Zulkifly, U. K. Z. (2025b). Exploring delphi method utilization research trends on public-private partnership infrastructure studies. Journal of Infrastructure Policy and Management (JIPM), 8(1), 21-40. https://doi.org/https://doi.org/10.35166/jipm.v8i1.92
Sunandar, A., Karim, S. B. A., & Zulkifly, U. K. Z. (2025c). Integrating maqasid sharia into the planning stage of public–private partnership (PPP) sharia for infrastructure development in Indonesia. Planning Malaysia, 23(4), 399-413. https://doi.org/https://doi.org/10.21837/pm.v23i38.1801
Sunandar, A., Karim, S. B. A., & Zulkifly, U. K. Z. (2025d). Value engineering planning concept for street lighting (MYSINAR+) through the public–private partnership (PPP) scheme. Planning Malaysia, 23(4), 748-762. https://doi.org/https://doi.org/10.21837/pm.v23i38.1824
Tan, S.-K., Tan, S.-H., Kok, Y.-S., & Choon, S.-W. (2018). Sense of place and sustainability of intangible cultural heritage – The case of George Town and Melaka. Tourism Management, 67, 376–387. https://doi.org/https://doi.org/10.1016/j.tourman.2018.02.012
Wahab, L. A., Zain, N. M., Abidin, Z. Z., Saberi, M. H., & Bakar, N. A. (2018). Adaptive reuse of heritage buildings as hotels in Melaka and George Town - UNESCO World Heritage Cities. Journal of Social Sciences Research, Special Issue 6, 22–27. https://doi.org/https://doi.org/10.32861/jssr.spi6.22.27
Wang, G., Li, Q., Song, C., Chen, J., Yao, Y., & Yang, L. (2025). Preventive conservation engineering practice based on deformation resistance capacity evaluation of heritage buildings. Scientific Reports, 15, 40256. https://doi.org/https://doi.org/10.1038/s41598-025-23996-8
Wang, K., Wang, M., & Zhou, J. (2026). Integrating heritage conservation into urban building energy modelling for retrofit decision-making in historic districts. npj Heritage Science, 14(1), 1. https://doi.org/https://doi.org/10.1038/s40494-025-02186-9
Xu, Q., Zhang, S., & Riffat, S. (2025). Uncertainty-proofing historic buildings: A data-driven framework for the sustainable retrofit of Suzhou-style heritage buildings. Journal of Building Engineering, 115, 114478. https://doi.org/https://doi.org/10.1016/j.jobe.2025.114478
Zaid, N. S. M., Ghazali, M. I., Azmi, N. F., Kamarulzaman, P. N., & Akashah, F. W. (2021). Environmental sustainability in Malaysian heritage building conservation: Review of heritage legislation and policy. Malaysian Construction Research Journal, Special Issue 12(1), 203–218.
Zhao, W. (2025). Object lesson: Shop + house: The Chinese shophouse as a transpacific vernacular form. Buildings and Landscapes, 32(2), 68–88. https://doi.org/https://doi.org/10.1353/bdl.2025.a972453
Downloads
Published
How to Cite
Issue
Section
License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 Unported License.
Copyright & Creative Commons Licence
eISSN: 0128-0945 © Year. The Authors. Published for Malaysian Institute of Planners. This is an open-access article under the CC BY-NC-ND license.
The authors hold the copyright without restrictions and also retain publishing rights without restrictions.