EXPLORING THE CHALLENGES IN DEVELOPING EQUESTRIAN TOURISM: A CASE STUDY OF MALAYSIA
DOI:
https://doi.org/10.21837/pm.v24i40.1974Keywords:
Equestrian Tourism, Challenges, Development, Stakeholders, Equine IndustryAbstract
Equestrian tourism is a highly specialised sector with enormous growth potential for Malaysia's tourism industry. However, its development faces numerous challenges, particularly regarding financial, infrastructure, and government support. This study will investigate the major challenges to developing equestrian tourism in Malaysia. In-depth interviews with 22 equestrian and tourism industry participants were conducted using a qualitative methodology. The findings highlight several issues, including inadequate funding, poor infrastructure, and a lack of government support and training. Recommendations for overcoming these obstacles and realising Malaysia's equestrian tourism potential are provided.
Downloads
References
Braun, V., & Victoria, C. (2021). Thematic Analysis: A Practical Guide. SAGE Publishing.
Brzezińska-Wójcik, T., & Baranowska, M. (2012). The state of development of equestrian tourism in the Lublin region in the context of environmental conditions. Polish Journal of Sport and Tourism, 19(4), 256-262. doi:10.2478/v10197-012-0025-y
Bunchmann, A. (2019). Insights into domestic horse tourism: The case study of Lake Macquarie, NSW, Australia. Current Issues in Tourism, 20(3), 261-277. doi:doi:https://doi.org/10.1080/13683500.2014.887058
Creswell, J. W., & Creswell, J. D. (2017). Research Design: Qualitative, Quantitative, and Mixed Methods Approaches. Newbury Park: SAGE Publications.
Danby, P., & Grajfoner, D. (2022). Human–equine tourism and nature-based solutions: Exploring psychological well-being through transformational experiences. Journal of Hospitality & Tourism Research, 46(3), 607 - 629.
Douglas, J., Owers, R., & Campbell, M. (2022). Social licence to operate: what can equestrian sports learn from other industries? Animals, 12(15), 1987. doi: doi:10.3390/ani12151987
Elabd, Y. (2022). The importance of applying equestrian tourism to develop sport tourism industry in Egypt. Journal of Association of Arab Universities for Tourism and Hospitality, 23(2), 290 - 301. doi:10.21608/jaauth.2023.187218.1418
Fredman, P., & Margaryan, L. (2021). 20 years of Nordic nature-based tourism research: A review and future research agenda. Scandinavian Journal of Hospitality and Tourism, 14-25. doi:doi:10.1080/15022250.2020.1823247
Helgadóttir, G., & Dashper, K. (2021). 20 years of Nordic rural tourism research: a review and future research agenda. Scandinavian Journal of Hospitality and Tourism, 21(1), 60 - 69. doi:10.1080/15022250.2020.1823246
Helgadóttir, G., & Sigurðardóttir, I. (2018). The riding trail as geotourism attraction: Evidence from Iceland. Geosciences, 8(10), 376. doi:10.3390/geosciences8100376
Jaelani, E., Erdinaya, L., & Perbawasari, S. (2020). The religious meaning of equestrian and archery sport tourism: A phenomenological analysis. Geo Journal of Tourism and Geosites, 28(1), 246-256. doi:10.30892/gtg.28119-466
Kedebe, A. (2020). Horse culture & tourism development: Towards initiating horse tourism in Awi Zone, Northwestern Ethiopia. Cogent Social Sciences, 6(1). doi:10.1080/23311886.2020.1735116
Le Clinche, S., Martinent, G., & Chanavat, N. (2017). Consumers’ attachment in the sporting equestrian context: a cluster analytic approach. Managing Sport and Leisure, 234-254. doi:10.1080/23750472.2018.1424025
Lupoae, O., & Radu, R. (2022). Social Entrepreneurship in Equestrian Sector. A Literature Review. Annals of the University Dunarea de Jos of Galati: Fascicle: I, Economics & Applied Informatics,, 28(2), 5-10. doi:10.35219/eai15840409261
Mahzan, N. F., & Tan, K. S. (2017). Mahzan, N. F., & Tan, K. S. (2017). Equestrian Tourism in Malaysia: Challenges and Opportunities. , 9(3), 48-62. Journal of Malaysian Tourism, 9(3), 48-62.
Ng, L. P., & Lee, S. S. (2020). Ng, L. P., & Lee, S. S. (2020). Exploring the Role of Equestrian Sports in Promoting Tourism in Malaysia. , 8(2), 23-34. Journal of Tourism and Hospitality Management, 8(2), 23-34.
Notzke, C. (2019). Equestrian tourism: animal agency observed. Current Issues in Tourism, 22(8), 948 - 966. doi:10.1080/13683500.2017.1349081
Pavić, L., Blešić, I., Petrović, M., Radovanović,, M., & Prišenk, J. (2019). Can the quality of hospitality services play a role in sustainable equestrian tourism in slovenia? Mediations, effects, and implications. Sustainability, 11(21), 6155.
Pickel-Chevalier, S. (2020). Tourism and the intangible heritage of the horse. Mondes du Tourisme, 18. doi:10.4000/tourisme.3016
Salleh, A. M., & Ismail, M. N. (2015). Tourism, Adventure, and Sport: Potential for Malaysia's Rural Development through Equestrian Tourism. Asian Journal of Tourism and Hospitality Research, 7(1), 75-90.
Sandor, N., & Adam, B. (2019). Equestrian tourism and horse breeding in Hungary and Slovenia–Environmental sustainability and conservation of cultural heritage: a strategic approach. Ecocycles, 5(1), 67-97. doi:10.19040/ecocycles.v5i1.156
Sturød, A., Helgadóttir, G., & Nordbø, I. (2020). The Kyrgyz horse: enactments and agencies in and beyond a tourism context. Current Issues in Tourism, 23(12). doi:doi:10.1080/13683500.2019.1626813
Downloads
Published
How to Cite
Issue
Section
License
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 Unported License.
Copyright & Creative Commons Licence
eISSN: 0128-0945 © Year. The Authors. Published for Malaysian Institute of Planners. This is an open-access article under the CC BY-NC-ND license.
The authors hold the copyright without restrictions and also retain publishing rights without restrictions.
